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O*NET-SOC 41-9011.00

Demonstrators and Product Promoters

Demonstrate merchandise and answer questions for the purpose of creating public interest in buying the product. May sell demonstrated merchandise.

From O*NET 30.3

Tasks

From O*NET 30.3, by importance, as O*NET OnLine lists them

Free · O*NET 30.3
  1. Provide product samples, coupons, informational brochures, or other incentives to persuade people to buy products.Core13191
  2. Sell products being promoted and keep records of sales.Core13194
  3. Keep areas neat while working and return items to correct locations following demonstrations.Core13192
  4. Demonstrate or explain products, methods, or services to persuade customers to purchase products or use services.Core13190
  5. Record and report demonstration-related information, such as the number of questions asked by the audience or the number of coupons distributed.Core13193
  6. Suggest specific product purchases to meet customers' needs.Core13196
  7. Research or investigate products to be presented to prepare for demonstrations.Core13206
  8. Set up and arrange displays or demonstration areas to attract the attention of prospective customers.Core13195
  9. Identify interested and qualified customers to provide them with additional information.Core13198
  10. Visit trade shows, stores, community organizations, or other venues to demonstrate products or services or to answer questions from potential customers.Core13203
  11. Transport, assemble, and disassemble materials used in presentations.Core13197
  12. Practice demonstrations to ensure that they will run smoothly.Core13199
  13. Learn about competitors' products or consumers' interests or concerns to answer questions or provide more complete information.Core13201
  14. Instruct customers in alteration of products.Core13205
  15. Prepare or alter presentation contents to target specific audiences.Supplemental13200
  16. Stock shelves with products.Supplemental13211
  17. Work as part of a team of demonstrators to accommodate large crowds.Core13202
  18. Provide product information, using lectures, films, charts, or slide shows.Supplemental13208
  19. Train demonstrators to present a company's products or services.Supplemental13204
  20. Recommend product or service improvements to employers.Supplemental13207
  21. Wear costumes or sign boards and walk in public to promote merchandise, services, or events.Supplemental13210

Technology Skills

From O*NET 30.3, 12 examples in 11 categories, 8 Hot Technology

Free · O*NET 30.3

Desktop communications software

  • Eko

Electronic mail software

  • Email software
  • Microsoft OutlookHot Technology

Web platform development software

  • Hypertext markup language HTMLHot Technology

Spreadsheet software

  • Microsoft ExcelHot Technology

Office suite software

  • Microsoft Office softwareHot Technology

Presentation software

  • Microsoft PowerPointHot Technology

Operating system software

  • Microsoft WindowsHot Technology

Word processing software

  • Microsoft WordHot Technology

Web page creation and editing software

  • Social media sites

Internet browser software

  • Web browser software

Video conferencing software

  • ZoomHot Technology

Detailed Work Activities

From O*NET 30.3, under their work activities; open one for the AI skills Workforce Automation maps to it

Free · O*NET 30.3

Getting Information

  • Gather customer or product information to determine customer needs.
    WFA · Part of the paid plan when accounts open

    WFA (Workforce Automation) analysis: 0 of 0 AI skills mapped to this activity, by automation level

    • No tools yet
    • Not mapped yet

Identifying Objects, Actions, and Events

  • Identify potential customers.
    WFA · Part of the paid plan when accounts open

    WFA (Workforce Automation) analysis: 0 of 0 AI skills mapped to this activity, by automation level

    • No tools yet
    • Not mapped yet

Thinking Creatively

  • Develop content for sales presentations or other materials.
    WFA · Part of the paid plan when accounts open

    WFA (Workforce Automation) analysis: 0 of 0 AI skills mapped to this activity, by automation level

    • No tools yet
    • Not mapped yet

Updating and Using Relevant Knowledge

  • Study product information to acquire professional knowledge.
    WFA · Part of the paid plan when accounts open

    WFA (Workforce Automation) analysis: 0 of 0 AI skills mapped to this activity, by automation level

    • No tools yet
    • Not mapped yet

Performing General Physical Activities

  • Clean work areas.
    WFA · Part of the paid plan when accounts open

    WFA (Workforce Automation) analysis: 0 of 0 AI skills mapped to this activity, by automation level

    • No tools yet
    • Not mapped yet

Handling and Moving Objects

  • Stock products or parts.
    WFA · Part of the paid plan when accounts open

    WFA (Workforce Automation) analysis: 0 of 0 AI skills mapped to this activity, by automation level

    • No tools yet
    • Not mapped yet
  • Set up merchandise displays.
    WFA · Part of the paid plan when accounts open

    WFA (Workforce Automation) analysis: 0 of 0 AI skills mapped to this activity, by automation level

    • No tools yet
    • Not mapped yet

Documenting/Recording Information

  • Record sales or transactions data.
    WFA · Part of the paid plan when accounts open

    WFA (Workforce Automation) analysis: 0 of 0 AI skills mapped to this activity, by automation level

    • No tools yet
    • Not mapped yet
  • Maintain records of sales or other business transactions.
    WFA · Part of the paid plan when accounts open

    WFA (Workforce Automation) analysis: 0 of 0 AI skills mapped to this activity, by automation level

    • No tools yet
    • Not mapped yet

Interpreting the Meaning of Information for Others

  • Explain technical product or service information to customers.
    WFA · Part of the paid plan when accounts open

    WFA (Workforce Automation) analysis: 0 of 0 AI skills mapped to this activity, by automation level

    • No tools yet
    • Not mapped yet

Selling or Influencing Others

  • Sell products or services.
    WFA · Part of the paid plan when accounts open

    WFA (Workforce Automation) analysis: 0 of 0 AI skills mapped to this activity, by automation level

    • No tools yet
    • Not mapped yet
  • Model cosmetics, clothing, or accessories.
    WFA · Part of the paid plan when accounts open

    WFA (Workforce Automation) analysis: 0 of 0 AI skills mapped to this activity, by automation level

    • No tools yet
    • Not mapped yet
  • Demonstrate products to consumers.
    WFA · Part of the paid plan when accounts open

    WFA (Workforce Automation) analysis: 0 of 0 AI skills mapped to this activity, by automation level

    • No tools yet
    • Not mapped yet
  • Deliver promotional presentations to current or prospective customers.
    WFA · Part of the paid plan when accounts open

    WFA (Workforce Automation) analysis: 0 of 0 AI skills mapped to this activity, by automation level

    • No tools yet
    • Not mapped yet
  • Distribute promotional literature or samples to customers.
    WFA · Part of the paid plan when accounts open

    WFA (Workforce Automation) analysis: 0 of 0 AI skills mapped to this activity, by automation level

    • No tools yet
    • Not mapped yet

Performing for or Working Directly with the Public

  • Answer customer questions about goods or services.
    WFA · Part of the paid plan when accounts open

    WFA (Workforce Automation) analysis: 0 of 0 AI skills mapped to this activity, by automation level

    • No tools yet
    • Not mapped yet

Training and Teaching Others

  • Train sales personnel.
    WFA · Part of the paid plan when accounts open

    WFA (Workforce Automation) analysis: 0 of 0 AI skills mapped to this activity, by automation level

    • No tools yet
    • Not mapped yet

Providing Consultation and Advice to Others

  • Advise customers on the use of products or services.
    WFA · Part of the paid plan when accounts open

    WFA (Workforce Automation) analysis: 0 of 0 AI skills mapped to this activity, by automation level

    • No tools yet
    • Not mapped yet
  • Recommend products or services to customers.
    WFA · Part of the paid plan when accounts open

    WFA (Workforce Automation) analysis: 0 of 0 AI skills mapped to this activity, by automation level

    • No tools yet
    • Not mapped yet

Job Zone

From O*NET 30.3

Free · O*NET 30.3

Job Zone 1-2: Very Little to Some Preparation Needed

Workforce Automation analysis, not part of the source

WFA coverage: AI skills for this job

WFA · Part of the paid plan when accounts open

Pilot mapping: these skill links come from our seed list and haven’t been reviewed yet. Expect them to change as each one is checked.

DWAs covered by an AI skill0 of 19
Distinct tools0
Level mix
  • No tools yet

Equivalents

NICE work roles, with their DCWF equivalents

Mapped to this job by the ETO-CSET NICE/O*NET crosswalk (2024); roles from NICE Framework Components v2.2.0, DCWF equivalents from DoD DCWF Tool v5.3 (2026-09-25)

Free · NICE Framework Components v2.2.0 and DoD DCWF Tool v5.3 (2026-09-25)

No NICE work role maps to this job.